OVERTHROW II CONTRIBUTOR

I was one of the contributor to the latest eatbigfish book 'Overthrow II' (co published with PHD). It was a proud moment after all my hard work to see my name in a real book come to life. My role included researching many of the challenger brands that made it in Overthrow II, creating questions and themes for the conversations for our Creative Director and heading most of the production of the interviews at each brand HQ.

As a content creator, I shot photos and produced a large handful of video content that made it in to the book, on the websites, while collecting and highlighting transcripts. I also helped design a massive amount of creative and marketing content to bring awareness to the challenger brand types to promote the book on our social channels and LinkedIn.